A few weeks ago I had the pleasure and privilege to chair the first Digital Inclusion Working Group as part of the DWP’s Age Action Alliance initiative.
Officially launched at the end of September, the Age Action Alliance is a partnership of organisations drawn from civil society and the public and private sectors who work together to celebrate and improve the lives of older people and their contribution to society.
My role as the lead for digital inclusion involved convening a Group of great people, known to me and to Digital Unite for many years, who I knew were interested and willing to dig deep into what digital inclusion for the older person really means and consider what difference they and the Group as a whole might make in tackling this long-standing issue.
With a good mix of representatives ranging from the ILCUK, Independent Age and Age UK to Which, Microsoft and Three we started with a frank discussion about the purpose and intention of a digital inclusion working group. It was important to everyone that the Group should only continue to exist if there were clear and tangible outputs. It’s ‘doing the do’ that we are really interested in, not endless talking shops.
With a resounding agreement that the Group could make a difference in some way we spent much time exploring and ranking the benefits of digital inclusion of the older person and the benefits of digital inclusion of older people to the rest of society. Being connected, empowered and entertained were the key reasons for the individual, for society equal opportunities, improving contact and relationships with others and enabling innovation were high on the list.
Working through these issues, we arrived at four clear vision statements for the Group. These statements describe what we feel digital inclusion for older people should lead to – for older people and for society more widely:
- Belong, communicate, connect
- One society
- To enable people to participate as engaged and equal citizens
- Able, empowered and connected
So that’s all well and good but what now? In my role as Chair, and based on many years’ of experience with forums and initiatives such as these, I am really determined that this Group makes something happen that has an actual outcome. I was really pleased that those around the table were also very determined to work together to deliver tangible change. Having started the meeting with a completely blank piece of paper, we had managed by the end of it to define both common interest and clarify our desires and aspirations into four statements. It gives us a starting place from which to now delve into the detail.
So we will reconvene on Tuesday 13 December with some additional and warmly welcomed new members. At that meeting we will, I hope, choose to focus on achieving one of our vision statements and decide how we turn an aspiration into a reality – what does this look like and mean in practice and on the ground? What will be needed, when, how and by whom, to deliver it? We will also need to decide how we will measure the Group’s success and impact, and also start a collective audit of as many older people and digital technology initiatives/campaigns/projects/services as we can so we are not working in splendid isolation.
I look forward to reporting back. If this update has sparked interest, and you’d like to join the Group and can make Tuesday 13 December in London, please do get in touch with me emma.solomon@digitalunite.com
Emma Solomon,
Managing Director for Digital Unite